Home of the nembrini collection and project room for interactive spacesVisit nembrini collection
A parallel universe where imagination meets technology and creativity knows no limits: the metaverse, a reality that is rapidly becoming more and more concrete. Described as an immersive virtual space, the metaverse offers an unprecedented experience of connection and collaboration, a world in which to explore endless possibilities unimaginable in everyday life. In these hyper-realistic environments, art is also becoming increasingly present, giving rise to new dimensions where its beauty can be contemplated. It was the fascination and thrill of these new experiences that led the visionary collector Enzo Nembrini to the decision to create the NEMBRINI VR MUSEUM. This is a project curated by Rischa Paterlini, born on the occasion of Brescia and Bergamo as Capital of Culture 2023, which is configured in the category "The city of hidden treasures." The promoter is Ecoedile, a construction company from Bergamo that contains the Nembrini collection of contemporary art, and the Officina32 project.
Home of the nembrini collection and project room for interactive spaces
Through the development of Oculus augmented reality, in collaboration with Artshell founder Bernabò Visconti, it will be possible to experience an exhibition featuring the works in the collection. "We saw the need to create the first art museum in the metaverse. This means responding to a challenge that involves, on the one hand, the realisation of a space without limits, freed from reality, and on the other hand, the difficulty of hardware limitations," explains Bernabò Visconti. The meticulous investigation of the project found an answer to the question "How to compensate for these limitations?" in the skilful use of architectural creativity by the Meta studio, the result of which was floating spaces capable of overcoming gravity and physical limitations. "This is a project in which the rational part linked to the rules of space is perfectly combined with the emotional part of those who want to use it," say Caterina Marazzi and Luca Miserocchi, founders of the studio. In this context, the private collection is understood as a 'hidden treasure' and technology becomes the right tool to discover it. While starting from the idea of immersing the viewer in a dimension that cannot be compared to what he or she has experienced before, the architects felt it necessary to confront the human mind's need to grasp a medium-realistic hook. From a design point of view, in fact, the inputs were translated into the search for real existing architectural or landscape references: "The important thing was not to exaggerate, in order to make this experience saturated. After all, the exhibition space has a very specific objective: to observe the collection'. The references seemed to be already inherent in the minds of Caterina Marazzi and Luca Miserocchi, who opted for a bird's-eye view to introduce the space, transforming the visitor into a drone that gradually discovers the entire exhibition, in a path with no pre-established rules.
For this disorienting environment, the inspiration comes from their experience inside a legendary quarry on the island of Menorca, a poetic and evocative environment, and since the metaverse grants the possibility to have control over the landscape, they used the opportunity to transfer the artworks to the open air, generating a constant connection between art and nature. In an art gallery, being able to see the works and look at the sky at the same time is in itself an exciting feeling. In the trans-pandemic phase we are going through, the NEMBRINI VR MUSEUM symbolises Enzo Nembrini's boldness and avant-garde as a collector and entrepreneur in implementing new strategies in which to build a different and desirable future. Starting with Brescia and Bergamo as Culture Capital 2023, the digital museum will not only be a 'meta-physical' place in which to explore the Nembrini collection, but also an opportunity to introduce new interesting opportunities. The network allows physical barriers to be overcome, making the works accessible and giving the collection a community character. The aim is to stimulate the public's curiosity about contemporary art and the territory of Bergamo, opening up more and more possibilities for exhibitions, in-house shows, conferences and guided tours of the collection also for students of all levels. The desire is to create a space for sharing contemporary art that can combine architecture, design, visual arts and technology, enhancing the territory in which it is located and promoting lively cultural planning in a pluralistic perspective.